Written by Marta Wronska on January 27, 2021
How to accelerate social change? Creative thinking boosts donations and triggers perspective takinganimal advocacy . creativity explained . creativity in practice
A study, published by Zheshuai Yang and Iris W. Hung (2020) in Journal of Personality and Social Psychology, showed that engaging in creativity triggers perspective taking and boosts donations. Here’s a visual summary of this article.
I also wrote a short article summarizing the findings. I highly recommend checking out the written summary as well 🙂
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